2023
OVERVIEW
ABOUT THE BRAND
Learn Dental offers a 12-week accelerated program for anyone seeking a rewarding career in dental assisting. Designed to guide students, especially recent high school graduates exploring their future, the program combines hands-on training, modern techniques, and job placement support to help graduates confidently enter the workforce.
MY ROLE
Led the creation of Learn Dental's complete branding and visual identity, crafting a cohesive and professional look rooted in market research. Designed the logo, branding guide (typography, iconography, and color palette), and a suite of visual assets. Brought the brand to life through engaging social media content, dynamic website layouts, hero images, patterns, and icons. Additionally, developed traditional marketing materials such as letterheads and business cards, ensuring consistency across all platforms.
TOOLS
Adobe Illustrator
Adobe Photoshop
WordPress
Canva
Social Media Channels
WORK
Logo Design
Branding Guide
Iconography
Typography
Web Design
Social Media Content Creation
Logos + Typography + Color Palette
Branding Guide
The logo combines the letters 'L' and 'D' in an abstract design that subtly resembles a side profile of a seated student, symbolizing education and growth. Multiple logo variations were created to suit diverse applications, paired with a clean and vibrant color palette. The primary color, a bold blue, conveys reliability, trust, and academic focus. This cohesive branding guide shaped the design of all visual assets, including the website, social media content, and marketing materials, ensuring consistency and professionalism across platforms.
Instagram Feed
Social Media COntent
Hero Images + Icons + Patterns + Visual Assets